Many sites on the Internet are about selling you tools to be successful in creating a online business. My site and blog is about strategic Internet strategies and tactics to be used to create a successful online business.

Wednesday, August 09, 2006

Self-Publisher Beware!

With the tremendous success of the Print on demand industry there is now a wealth of self published books. An aspiring author can now publish a book at zero cost then purchase copies for himself and his family at steeply discounted prices.

So how does a potential book buyer judge the quality of the writing without actually reading the book?

He or she does it by looking at the cover.

Let's cover a few things you shouldn’t do:
Don't use the Publishers pre-made artwork;
Don't do your own cover unless you have some talent;
Don’t approve a cover until other people have looked at it and can give you an honest opinion;
Don't settle for a cover that doesn't express the tone and feel of your writing.

So what should you do?

You should first spend some time reviewing the cover.
Make sure it reflects the writing inside the book.

There are several well known online graphic book covers designers. Now days, it is very easy to hire someone to create the design for you. As stated above, have others look at the cover.

Remember the old saying, "You can't judge the book by it's cover."

Randy Gaulding is a Visionary and Infopreneur creating mentoring program on Internet marketing strategies and tactics.

http://www.internetmarketing202.com

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